Saturday, June 23, 2012

NBA Finals' Game 5 Viewership Rises to 18.5 Million

Lebron James playing NBA Finals - H 2012
Getty Images

ABC solidified this morning's touting of the best five-game NBA Finals ratings since 2004, with official numbers now in for the series-ending game five between the Miami Heat and the Oklahoma City Thunder.

STORY: Abbreviated NBA Finals May Depress ABC's Ad Revenue

Last night's broadcast brought in an average 18.5 million viewers and a 7.6 rating among adults 18-49, easily trouncing its competition for the fifth time since the series began.

Among both viewers and adults 18-49, it also marked ABC's strongest Thursday since 2010 when the Los Angeles Lakers and the Boston Celtics played game seven. In the demo, it ties ABC's highest adults 18-49 rating of 2012, matching February's Academy Awards.

The series ranks as the second highest rated for ABC since the network first started carriage in 2003.


0 comments:

Post a Comment