Friday, June 15, 2012

TV Ratings: NBA Finals Continue to Dominate for ABC

NBA Playoffs Miami Heat Oklahoma City Game 2 - H 2012
Andrew D. Bernstein/NBAE via Getty Images

Thursday's Game 2 of the NBA finals will get a boost when time zone adjusted numbers roll in this afternoon, but fast affiliate ratings still have the Miami Heat's victory over the Oklahoma City Thunder on track to easily win the night for ABC. The game earned a 5.8 rating among adults 18-49 and 13.5 million viewers. (Tuesday's 5.1 adults rating was upped to a 6.9 in finals.)

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It's the best fast affiliate score for a Game 2 broadcast since 2004, and it built on a strong Jimmy Kimmel Live (2.1 among adults 18-49) and NBC Countdown (3.1 adults rating). ABC averaged a 4.7 rating among adults 18-49 and 11.3 million viewers.

CBS encores, with 2 Broke Girls subbing in at 8:30 p.m., placed second for the night with a 1.5 adults rating and 6.99 million viewers.

On Fox, the network's new dating block of Take Men Out and The Choice dropped in its second week against the stiffer competition. Take Me Out, down from a 1.3 rating among adults 18-49 to a 1.1, fell 15 percent -- while the stronger performing The Choice, down from a 1.8 rating with 18-49-ers to a 1.5, was down 17 percent. Fox averaged a 1.3 adults rating for the night and 3.1 million viewers.

Following an encore of America's Got Talent, NBC offered up new episodes of Saving Hope and Rock Center With Brian Williams. The Canadian import was even with last week's 0.7 rating with adults 18-49, while Williams was up a tenth of a point for a 0.8 adults rating. The network averaged a 1.0 demo rating and 4.6 million viewers.

A new episode of Breaking Pointe brought in a 0.3 rating with 18-49-ers for The CW.


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